Public Affairs Consulting
Daedalus Strategies is a Sacramento public affairs consulting firm. We help campaigns, causes, associations, and public agencies shape policy, win elections, and build lasting public support through strategy, communications, digital outreach, and grassroots engagement.
What we offer
- Political Strategy & Campaign Planning
- Strategic Communications
- Digital Campaigns, Advertising & Voter Targeting
- Grassroots Mobilization & Community Engagement
Political Strategy & Campaign Planning
We develop comprehensive political strategies that position candidates, campaigns, and initiatives for success. Our team conducts polling, opposition research, voter analysis, and competitive assessments to identify the most effective path to victory. From message development and campaign planning to budgeting, timelines, and field strategy, we create clear roadmaps that guide campaigns from launch through Election Day.
Strategic Communications
We shape the narrative that defines a campaign. Our communications services include message development, media relations, speechwriting, debate preparation, crisis communications, and rapid response. We work closely with candidates, coalitions, and advocacy groups to craft compelling messaging that resonates with voters, influences stakeholders, and drives media coverage across traditional and digital channels.
Digital Campaigns, Advertising & Voter Targeting
Modern campaigns require sophisticated digital infrastructure and targeted voter outreach. We design and manage integrated digital campaigns including paid social media advertising, search advertising, email fundraising, text messaging, and voter persuasion programs. Using advanced data modeling and voter segmentation, we build digital funnels that identify supporters, mobilize volunteers, increase donations, and persuade undecided voters.
Grassroots Mobilization & Community Engagement
Winning campaigns are built on strong community support. We develop and manage grassroots organizing programs that include coalition building, stakeholder engagement, field operations, and voter mobilization efforts. Our team works with community leaders, advocacy organizations, and local stakeholders to build authentic support networks that drive turnout and strengthen long-term political influence.
Selected clients
SEIU Local 1000, SEIU 721, the Anti-Recidivism Coalition, London Breed for Mayor, and the Yes on Proposition 56 campaign, among others.
Work with Daedalus Strategies
Daedalus Strategies is a Sacramento-based consulting firm led by Managing Partner Gregory L. Wellman, MBA. To discuss your goals, call 1-530-300-3662 or contact us.
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